The application period for this challenge is now closed

  • Governer Partner :City of Fremont
  • Department :Department of Public Works
  • Category :Communications, Data Collection / Security, Mobility

Project Summary

Design a traffic incident communication tool to proactively facilitate communication between City staff and roadway users who travel on Fremont roadways to mitigate problems before serious delays and bottlenecks occur.

Challenge Details

Design a traffic incident communication tool to proactively facilitate communication between City staff and roadway users who travel on Fremont roadways to mitigate problems before serious delays and bottlenecks occur.

What is your department responsible for in relation to this challenge? The City of Fremont Public Works Department provides services related to the engineering and maintenance of the City’s public infrastructure. Public Works is responsible for the daily maintenance and upkeep of City infrastructure, design, and construction of new or improved public facilities, managing and improving the safety, condition, and efficiency of the citywide transportation network.

With the City’s Nixle messaging platform, Fremont Police and Fremont Fire are able to text alerts to subscribers notifying them of severe weather, criminal activities, severe traffic, mission persons, and local events. However, subscribers typically use their home zip codes and not the zip codes along their commute. Motorists are not receiving relevant and critical information on incidents that could affect their travel.

The City also uses social media such as Facebook, Twitter, and LinkedIn to share news, events, and incidents. However, most cut-through commuters do not follow the City’s social media accounts.

The City is a member of the WAZE Connected Citizens Program. As a member, City staff can receive real-time incident information and access to an exclusive tool for inputting road closures and surfacing major traffic events or emergencies. The partnership has been beneficial with managing roadway incidents in real time, but lacks the ability for proactive roadway management for smaller incidents and events, such as school releases and construction, that can result in traffic congestion and affect travel time reliability.

Fremont is facing a significant challenge that is impacting the quality of life for our residents and businesses. Regional cut-through traffic is clogging our local roadways with 40% of motorists that do not live or work in Fremont. There are several factors that have created this rise in traffic congestion: a severe jobs and housing imbalance in Silicon Valley and the Peninsula, Fremont’s location at the crossroads between the jobs and affordable housing, rise of navigation apps, and severe weather incidents.

Public Works seeks a solution that would have the following outcomes:

  • -The ability for City staff to communicate relevant roadway events and incidents so that roadway users can make informed decisions about the best travel options given their own values of time and reliability
  • -Communication to all roadway users include passenger vehicles, freight, transit, bike, and pedestrians
  • -Communicate roadway events and incidents such as:
    • School release times as directed by the Fremont Unified School District
    • Special community events such as parades, fairs and farmers markets
    • Work zones
    • Traffic signal malfunctions
    • Major injury collisions
    • Police activity
  • -Improved travel time reliability and better information on travel demand fluctuations
  • -Better informed travelers
  • -Improvements on incident clearance times from incident-induced capacity losses
  • -Data that is collected is available to partners