The Oakland Human Services Department (DHS) provides programming, policy and planning for early childhood development and education, children and youth services, aging and adult services and community housing. As part of its offerings, DHS oversees the City’s Head Start program and was seeking to implement a user-friendly, integrated software tool to support Head Start outreach and enrollment, simplify program administration and track program clientele. The department wanted the app to be easy for both City employees and Head Start parents to deploy, use and maintain. Desired features included a phone-based application process, a data dashboard that administered information on current enrollees and a reporting system for applicant data. The app could also provide notifications for parent activities or parent meetings; child development resources; the daily schedule; the monthly menu; health tips, and ask for parent feedback.